The LG 4K UHD TV that has the smarts to search . stream and recommend . with the extra content . like 300+ free LG Channels* that only LG can deliver. Plus . you can bring the cinema home with FILMMAKER MODE™ to see movies just the way directors intended. HDR10 Pro allows you to enjoy the latest HDR content with extended contrast for visuals that pop off the screen. Powered by AI . you will experience enhanced picture detail and improved sound from the α5 AI Processor Gen6 that upscales content to 4K** and detects room lighting to adjust color and picture contrast to optimal settings. You'll experience less searching and more streaming . thanks to the next generation of AI technology from LG webOS 23. With Quick Cards . group your favorite apps into categories and use the Magic Remote to easily find what you're looking for. Focus on the screen with a slim and simple-to-mount design for a stylish view no matter where you hang it. For gamers . you can quickly customize your gaming experience in one location with the LG Game Optimizer. And . with GeForce NOW included . you can automatically stream and get in the game.*** *Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change. **Image quality of upscaled content will vary based on the source resolution. ***Subscription and compatible gaming controller are required.